Fashion Branding

fashion branding


This course is all about how to leave a mark on the fashion industry. Taking the first step is always the hardest, but I’m here to tell you that it is much simpler than you think. We will cover the whole journey from where to start, how to build a memorable brand identity, how to build social media strategies, and finally, how achieve a unique brand image.

  • What does the course cover?

    Topic 1

    • What is a brand image / brand guidelines
    • What is a brand identity
    • How to create a brand identity
    • The most effective business plan strategy
    • How to budget and finance your first collection
    • Helpful tools to help you start

    Topic 2

    • How to build a following
    • How to mnage your content
    • Different platforms
    • How to build a community
    • How to shoot campaigns
    • How to make lookbooks and linesheets

    Topic 3

    • The do’s and don’t of start ups
    • How to manage cash flow to become profitable
    • The importance of customer service
    • Customer mentalit

    Topic 4

    • How to create a website
    • Stock management
    • Logistics and shipping
    • Influencer gifting and press
    • How to stay consistent
  • About The Tutor

    May Orfy, the Co-founder of MAYKA, launched her ready-to-wear brand four years ago, making a significant impact on the fashion industry. In a short span, she has successfully cultivated a community of fashion enthusiasts. Forbes now acknowledges her brand as one of the top ones in the Middle East. Celebrities and influencers in the region proudly showcase her pieces. May Orfy has a passion for assisting young aspiring designers, fostering a welcoming online community for learning and connection.

  • Dates

    •April  28th  to  May 19th Sunday – In Studio 9:00AM to 1:00PM

  • Cost

    • In Studio- 2500 AED
    • Online Learning – 1950 AED


  • Available for online training?


  • Requirements


  • Materials

  • Internship & Work

    Internships and the work placement program is only in conjunction with the Professional Practice Diploma. If you would like work placements it is recommended to take the higher Diploma.